Serving #Foodgasms in 15 Minutes or Free

To launch QuickiES, EatSure’s new quick commerce food delivery service in Mumbai and Pune, we decided to spice things up by tapping into the Valentine’s Day buzz—and the playful, suggestive name of the service.

We kicked off with a quirky teaser campaign, positioning QuickiES as a new dating app and driving intrigue through sign-ups and reminders. The cheeky communication sparked conversations, and drove audiences' curiousity about this ‘new way to get lucky’ on V-Day.

As the launch approached, we revealed the truth: QuickiES isn’t about dating—it’s about delivering #Foodgasms with a 15-minute delivery guarantee or your order is free!

The Impact:
✅ 2500+ new app downloads (as of now)
✅ Viral social buzz, picked up by local meme pages and marketing platforms like Afaqs and MoM
✅ Earned media coverage and organic conversations around the bold, playful campaign